Marketing

Markets

Pacific / Micronesia Market

  • Generate interest and excitement of the travel trade to work with GVB to build Guam interest and convert their clients as inbound arrival numbers for Guam.
  • Educate travel agents in the selling of Guam as the gateway to Magnificent Micronesia.
  • Develop an awareness of Guam's attractions and facilities within the niche markets identified.
  • Increase the awareness of Guam as an ideal location for conducting business in the Asia/Pacific area and as an extended stopover resort destination for travelers to the region.
  • Continue to support the Continental Airlines (now United), the only air carrier servicing the Micronesia Islands, Australia and Fiji routes.